Make your athletes your most powerful storytelling asset.

I team up with outdoor industry shaker-uppers to create storytelling strategies that build trust, grow audiences, and welcome more women into adventure.

You're behind a brand that gives a damn about the planet, people, and access to the outdoors.

You've got values! You've got vision! You've got… a bunch of scary deadlines and an overflowing inbox.

Well, when I'm not busy making cheesy poses for mid-race photographers, I'm designing campaigns, events, and media that open doors for women and underserved populations to access the outdoors and sport in meaningful, lasting ways.

I work with outdoor brands and nonprofits who are ready to move beyond performative allyship and into action that creates measurable impact, whether that's a digital campaign that sparks conversation, an event that brings new communities to the table, or content that makes people actually feel something.

Let's turn your commitment to equity into campaigns people can't ignore and experiences they won't forget.

How I work with rad brands and nonprofits…

Let's Get People Moving Outside

Let's Get People Moving Outside

Let's Get People Moving Outside

Let's Get People Moving Outside ✨ Let's Get People Moving Outside ✨ Let's Get People Moving Outside ✨

Grand Canyon Rim-to-Rim Fundraising Hike: Raising $11,000 for women’s outdoor scholarships

Taste of the Gorge Passport: encouraging local ingredient and sustainable dining during the restaurant shoulder season

The Alliance for Gender Equity in Outdoor Adventure’s Trailblazer program: Helping women turn outdoor adventures into fundraisers for gender equity

Founded Outdoors: a community and resources for outdoor industry product and app founders from all backgrounds

Wild Woman Trail Runs: The first all-women’s marathon and 50k, road or trail, in the USA

The June 100 Challenge: a community campaign to get outdoors for 100 miles or km in a month while fundraising $100 for the Summit Scholarship Foundation

The First 50k Sisterhood: a scholarship program for 15 women to run their first ultramarathon with coaching and gear support as they share their most honest stories

Girl Scouts patch program curriculum for girls in middle and high school to explore outdoor industry careers

The Mountaineers Leadership Development Series: workshops on communication, equity, and menstrual health for outdoor leaders

Oregon State Parks and Girl Scouts of Oregon and Southwest Washington passport program and events weekend

Podcasts galore: See Her Outside, Adventure Sports Podcast, Duffle Shuffle, For the Long Run, Backcountry Marketing, Creatives in the Wild, and more

Outdoor adventures for K-12 girls and their families, from the Snowvernight (intro to snow camping), Canoe Crew (progressive canoeing skills summer camp), and that time a pandemic happened and I made summer camp virtual for thousands of girls

Let’s shape your idea and build the plan to share it loud and clear.

Get on the phone with me or send me a message so we can chat ideas.